Andrew discusses why having a diversified marketing strategy is essential to build brand equity and awareness in addition to, setting up a brand that is ready to emerge and evolve with the next advancement in technological evolution.
We need to define subdomains and subfolders in order to understand how they affect SEO. Sub-domains are folders that contains website files. Subdirectories are folders contained within the main ROOT directory (such as http://www.domain.com/blog ). Subdomains are basically child domains that are part of a primary domain (such as http://blog.domain.com/).
In 2017, Google accounted for over 79% of all global desktop search traffic – source https://bit.ly/2dPdcTY
Hence, omitting search engine optimisation from the marketing mix is not an option for businesses today. When the SEO strategy is implemented consistently and strategically, it opens a whole new world of opportunities for a business to grow online. But unfortunately there are a lot of problems and misconceptions about choosing the right SEO partner. There are certain mistakes that a business must avoid when hiring an SEO or marketing agency to improve their search engine visibility. In this article, I will be discussing three common mistakes clients can make when choosing the right SEO partner and how to avoid three problematic and even (at times) monumental mistakes.
Facebook Live #askglynos Show Episode 13 / My top 5 SEO tips for small businesses
Another Facebook Live Discussing Basics of Website Optimisation on the search engines based on Google FAQs:
#askglynos – update
Answered Questions:
What is the difference between crawling & indexing? Quite a lot actually. Andrew explains the finer details of crawling vs indexing. In short, crawling does not equal indexing. In fact, the two are very different and used in different ways by the search engines.
Transcription:
File: First Vlog for the Ask Glynos SEO/Digital Marketing Show – Episode One
Speaker: [00:00] Hey guys, welcome to the first Ask Glynos SEO, and obviously, I’m completely new to this whole video production thing. So, I doubt that I’ll get right,; I even got my sunglasses on, how fun is that? Basically, thisThis is going to be the first video on a SEO series that I’m starting on YouTube,. I may do snippets here and there, or I’ll take off and I’ll put it on other platforms.
2012 was the year that I decided I needed a change. I needed to listen to that voice that kept telling me to start my own business. Ambitious, eager and slightly over confident APG Web Studios was born. The excitement and thrill of finally taking control in my life was quickly dampened when I was finding I was making every single mistake in the book. Cold calling, emails, business models all seemed over my head. My early excuses of ‘I didn’t know about that’ were instantly drummed into my head when I was told ‘If you want to run a business, it’s YOUR job to know’. Reality struck… I knew then ‘This isn’t going to be a walk in the park’.
From a client’s perspective one of the most common frequently asked questions for Search Engine Optimisation is, “How will you improve my Search Engine rankings?” For Omega Digital, the big picture is this,
