2012 was the year that I decided I needed a change. I needed to listen to that voice that kept telling me to start my own business. Ambitious, eager and slightly over confident APG Web Studios was born. The excitement and thrill of finally taking control in my life was quickly dampened when I was finding I was making every single mistake in the book. Cold calling, emails, business models all seemed over my head. My early excuses of ‘I didn’t know about that’ were instantly drummed into my head when I was told ‘If you want to run a business, it’s YOUR job to know’. Reality struck… I knew then ‘This isn’t going to be a walk in the park’.